The Howard-Suamico School District (HSSD) was recently honored by the Wisconsin School Public Relations Association (WSPRA) with Spectrum Awards of Excellence for its work in school communications and community relations:
- WSPRA Spectrum Award of Excellence for Leadership HSSD
- WSPRA Spectrum Award of Excellence for HSSD CARE Awards
- WSPRA Spectrum Award of Excellence for Bring Humanity Back video
WSPRA presented the Spectrum Awards at its annual conference November 17. Spectrum Awards recognize high-quality public relations efforts produced by or on behalf of Wisconsin school districts. This year, the statewide competition honored over 40 school districts with awards.
“The work submitted by the Spectrum Award winners is a testament to the importance of school communications and community engagement,” said WSPRA President Joelle Doye. “They exemplify the very best communication work in school districts across the state. The winners demonstrate the critical role communications professionals play in education and the value of engaging stakeholders in order to build support for Wisconsin’s public schools.”
WSPRA’s Spectrum Awards are judged by members of other school public relations associations in 20 different states. All entries were judged on a 30-point scale in six areas: goals and objectives, research and planning, execution and evaluation, results, language, and design.
The Wisconsin School Public Relations Association is a professional association representing schools, school districts, educational associations, consulting agencies and organizations. WSPRA is a state affiliate of the National School Public Relations Association (NSPRA). The mission of WSPRA is to expand the capacity of its members to provide effective communication management for the purpose of strengthening educational opportunities for all students.